I have to admit my podcast microphone pet peeve: The Blue Yeti Mic. Recently I attended a coaching group meetup, and the presenter was a consultant wh...

Things are always changing, and this is especially true in content marketing. Podcasting content strategy is still wide open to get your brand, messag...

What's a truly viable podcast audiogram alternative for promotion and visual storytelling? What offers an easier way for"repurposing" a piece of audi...

Podcasts are one of the hottest content types right now. Recent acquisitions by Spotify in podcast media hubs just prove this point. Our guest author...

As a podcast production and marketing agency, we have run into several anonymous podcasting situations where someone wants to launch a podcast, but ma...

The colors you choose for your podcast cover art can greatly influence listeners’ first impressions and could even affect whether someone takes the al...

I have a theory that Spotify wants to become the Netflix of podcasting. This model means a focus on premium content and acquiring exclusive podcasts o...

In wrapping up Season 1 of the Podcast Growth Show, I thought it would be a good idea to reflect on the topics we have covered this season. So what I'...

Podcast workflow is not just about recording and producing episodes. It is the result of an overall podcasting content strategy.

When podcasters market their show, podcast directories are an incomplete solution and not enough for multi-channel podcast syndication and distributio...

It's not that Facebook is a poor platform to promote a podcast on. It's that that the method most experts recommend is flawed.

Podcast launch marketing with contests is still a great promotion idea. Here is how newly launched podcasts can attract fans and subscribers.